Digital Marketing Target-Target The Right Market

What is SEO? The full form of SEO is search engine optimization. It is a process that is implemented to increase the position of the website to increase the number of visitors to a website in the search result page shown by a search engine. What is a Search Engine? Search engines are programs or a set of codes that allows the users to search for the results through the world wide web (WWW) for any particular keyword or phrase. The result is then displayed on the SERP (search engine resulting page). The first-ever search engine developed was Archie. In today’s world, the most popular search engine is Google. What are the components of the Search Engine? There are three basic components of the search engine- 1. Web crawler 2. Database 3. Search interfaces What is SERP? Search engine resulting page is also known as SERP.  T he main component of the SERP is the displayed results by the search engine.  T he pages also co

What is Marketing? Marketing refers back to the activity of a company related to selling a product or service. It consists of advertisements for products and branding, by delivering products to people. Folks that work in advertising departments attempt to get the eye of target audiences with the use of slogans, packaging layout, celebrity endorsements, and preferred media exposure. What is Digital Marketing? Digital Marketing  is using the  inter net,  mobile devices , social media, engines like  Google , show advertising and different channels to reach purchasers.  As a subset of traditional advertising and marketing, digital advertising and marketing are with SMS, SEO, electronic or interactive billboards and one-of-a-kind online advertisements (together with banner advertisements) to promote services and products. Do Something great with Digital Marketing What are the benefits of Digital Marketing over Traditional Marketing ? I n traditional mark

                         Google Panda Update Launched date:- 23 February 2011 The name Panda has been derived from the name of a Google engineer Navneet Panda.  The objective of this update was to remove sites with thin and poor content to rank in SERP (Search Engine Result Page) and also to rank highly reputable and good quality websites with good content.  Panda 1.0 Launched Date- February 24, 2011 Google has taken aggressive action with respect to the content pages, content farming activities, excessive advertising and other quality issues. After this update, up to 12% of search queries were affected. The Panda update was a very big update, all the domains were affected, rather than the individual pages of a site. Panda 2.0 Launched Date- April 11, 2011 This was another update by Google which was expanded to update all the English searches in the world. This update has also affected 2% of the websites which is big amount. Panda 2.1 Lau

Launch Date- 22 August 2017 It has great affect on local SEO. Google has been using the filtering system for many years. Filters are intended to ensure that a single company or brand does not monopolize search results simply because they have several business listings rank well. Last year, in September, Google would have had another update called the Possum algorithm update, which had a similar impact on the operation of the filters. During this update, search engine robots would physically filter the listings close to each other. As a result, your website will simply not be lost on major search engines if you have several competitors near you with more relevant and better rank. As a business, this means that if your competitor is in the same building as you, or perhaps in the street, it becomes twice as difficult to compete online for the same target audience. Your website is simply leaking from local search results if another company is physically close to you. In add

SEO basically stands for Search Engine Optimization which is a process of getting traffic to a website through free, organic and natural search results on search engines like Google, Bing, and Yahoo. Whereas we can say that any web pages or other content such as videos or local listings are shown ranked wise by the search engine to which the engine considers most relevant to users. On the other hand, SEO can simply be defined as it affects the visibility of a website or a web page in a search engine’s unpaid results. SEO helps to guarantee that a website is accessible to a search engine as well as improves the chances of that website to be found by the search engine. It is the "white hat" high-quality practices utilized by webmasters and content manufacturers helping them gain a better rating in search engine results. SEO will also be referred to as a search engine optimizer with the use of automated tools to assist the optimization procedure. What are t